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Mitch McClean, July 19 2024

7 Crucial Questions to Ask When Hiring an Investment Advisor

Are you considering hiring an investment advisor to help manage your financial future? It's a big decision that can have a significant impact on your wealth and retirement plans. You want to make sure you choose the right person for the job.

But with so many investment advisors out there, how do you know which one to trust? It's not always easy to tell the difference between a knowledgeable professional and a smooth-talking salesperson. And making the wrong choice can be costly.

That's why it's important to ask the right questions when interviewing potential investment advisors. By doing your due diligence upfront, you can increase your chances of finding an advisor who truly has your best interests at heart.

In this article written by a seasoned investment advisor Ottawa, we'll explore seven crucial questions to ask when hiring an investment advisor.

These questions will help you gauge an advisor's expertise, experience, and investment philosophy. You'll learn what to look for in their responses and how to spot red flags.

The aim is to make you well-equipped to make an informed decision about who to trust with your financial future.

So, let's cut right to the chase!

1. What are your qualifications and experience?

When entrusting your financial future to someone, you want to make sure they have the knowledge and expertise to guide you effectively. That's why it's important to ask about an investment advisor's qualifications and experience.

At a minimum, your advisor should have the necessary licenses and certifications required by law. This may include a Series 65 or 66 license, which allows them to provide investment advice. They should also have a bachelor's degree in a related field, such as finance or economics.

But beyond the basic requirements, you want an advisor with significant real-world experience.

Ask how long they've been working in the industry and what types of clients they typically serve. Look for someone with at least 5-10 years of experience advising clients with similar needs and goals to your own.

It's also a good idea to ask about an advisor's professional designations. These are additional certifications that demonstrate advanced knowledge and expertise in specific areas of financial planning.

Some common designations include Certified Financial Planner (CFP), Chartered Financial Analyst (CFA), and Certified Public Accountant (CPA).

Keep in mind that designations alone don't guarantee a good advisor. But they do show a commitment to ongoing education and professional development, which is a positive sign.

2. How do you get paid?

One of the most important things to understand when hiring an investment advisor is how they get paid. There are several common compensation models in the industry, each with its own potential benefits and drawbacks.

Some advisors charge a percentage of the assets they manage for you, typically ranging from 0.5% to 2% per year. This is called a fee-based model. The idea is that the advisor's incentives are aligned with yours, since they earn more when your portfolio grows.

Other advisors charge a flat fee for their services, regardless of the size of your portfolio. This can be a good option if you have a smaller amount to invest or if you prefer a more predictable cost structure.

Still other advisors earn commissions on the products they sell, such as mutual funds or insurance policies. This is called a commission-based model. While it can potentially lower your upfront costs, it can also create conflicts of interest if the advisor is motivated to recommend products that pay them the highest commissions.

The best compensation model for you will depend on your individual circumstances and preferences. But in general, look for an advisor who is transparent about their fees and how they get paid. And be wary of anyone who seems more focused on selling you products than providing objective advice.

3. What is your investment philosophy?

An investment advisor's philosophy is the set of principles and beliefs that guide their approach to investing. It's important to find an advisor whose philosophy aligns with your own goals and risk tolerance.

Some advisors believe in active management, which involves trying to beat the market through frequent trading and stock picking. Others prefer a more passive approach, using low-cost index funds to match the market's performance over time.

Some advisors focus on growth, seeking to maximize returns by investing in higher-risk assets like small-cap stocks or emerging markets. Others prioritize stability and income, using a mix of bonds and dividend-paying stocks to generate steady cash flow.

There's no one "right" investment philosophy. But there are certainly wrong ones for your particular situation. For example, if you're nearing retirement and can't afford to take big risks, an advisor who favors aggressive growth stocks may not be the best fit.

When interviewing potential advisors, ask them to explain their investment philosophy in plain English. Look for someone who takes the time to understand your unique needs and goals, and who can articulate a clear rationale for their approach.

And be cautious of advisors who make grand promises or guarantee specific returns. In investing, there are no certainties – only informed judgments based on historical data and future projections.

4. How will you communicate with me?

Effective communication is essential to a successful working relationship with your investment advisor. You should feel comfortable asking questions, expressing concerns, and getting timely updates on your portfolio's performance.

Ask potential advisors how often you can expect to hear from them, and in what format. Will you have regular in-person meetings, phone calls, or video conferences? Will you receive written reports or online access to your account information?

There's no one-size-fits-all approach to communication, but you should expect at least quarterly updates from your advisor. And if you have a pressing question or concern, you should be able to get a prompt response within 24-48 hours.

It's also important to feel like your advisor listens to you and values your input. They should take the time to understand your unique circumstances and preferences, and incorporate that information into their recommendations.

Look for an advisor who speaks to you in plain language, without heavy use of jargon or technical terms. They should be able to explain complex concepts in a way that makes sense to you, regardless of your level of financial knowledge.

And pay attention to how an advisor responds to your questions or concerns. Do they take the time to address your issues thoroughly, or do they seem dismissive or impatient? A good advisor will always make you feel heard and respected.

5. Can you provide references or testimonials?

One of the best ways to gauge an investment advisor's track record is to hear from their existing clients. Ask potential advisors if they can provide references or testimonials from people they've worked with in the past.

Of course, you should expect an advisor to cherry-pick their most satisfied clients for references. But even so, talking to real people about their experiences can give you valuable insights into an advisor's strengths and weaknesses.

When contacting references, ask about the advisor's communication style, responsiveness, and overall level of service. Find out how long the client has been working with the advisor and whether they've experienced any major issues or concerns along the way.

You can also ask about the advisor's investment performance, though keep in mind that past performance is no guarantee of future results. And be aware that some advisors may be prohibited by law from sharing specific client data or investment returns.

If an advisor is unwilling or unable to provide references, that's not necessarily a dealbreaker. But it does mean you'll need to rely more heavily on your own due diligence and gut instincts when making a decision.

6. How do you measure success?

Ultimately, the success of your relationship with an investment advisor will be measured by how well they help you achieve your financial goals. But different advisors may have different ways of defining and measuring success.

Some advisors focus primarily on investment returns, aiming to beat the market or outperform a particular benchmark over time. Others take a more holistic view, considering factors like risk management, tax efficiency, and progress toward specific milestones like retirement or college savings.

When interviewing potential advisors, ask them how they measure success for their clients. Look for someone who takes a comprehensive approach, considering both quantitative and qualitative factors.

For example, an advisor might track not only your portfolio's returns, but also your overall net worth, debt levels, and progress toward key financial goals. They might also consider less tangible factors like your peace of mind and confidence in your financial plan.

Be wary of advisors who seem fixated on short-term performance or who make overly aggressive projections about future returns. While it's important to have a growth-oriented mindset, chasing outsized gains can often lead to excessive risk-taking and disappointing results in the long run.

Instead, look for an advisor who emphasizes steady, sustainable progress over time. They should be able to articulate a clear plan for helping you reach your goals, with realistic assumptions and built-in flexibility to adapt to changing circumstances.

7. What happens if something happens to you?

While it may not be the most pleasant topic to think about, it's important to consider what would happen to your investments if something unexpected happened to your advisor. After all, you're entrusting them with your financial future, and you need to know that your assets will be protected no matter what.

Ask potential advisors about their business continuity and succession plans. Find out who would take over management of your account if the advisor became incapacitated or passed away unexpectedly.

Ideally, your advisor should have a clear plan in place for transferring your assets to another qualified professional within their firm or network. This might involve a designated backup advisor who is already familiar with your situation, or a team-based approach where multiple advisors collaborate on your account.

You should also ask about an advisor's technology and recordkeeping practices. Make sure they use secure, reliable systems for storing and accessing your financial data, with robust backup and disaster recovery procedures in place.

Finally, find out what kind of insurance or other protections the advisor has in place to safeguard your assets. Look for advisors who carry professional liability insurance (also known as errors and omissions insurance) and who use reputable, third-party custodians to hold your funds.

While no one likes to dwell on worst-case scenarios, having these conversations upfront can give you greater peace of mind and confidence in your advisor's ability to serve you for the long haul.

Wrap-up

Hiring an investment advisor is a big decision that can have far-reaching implications for your financial future. By asking the right questions and doing your due diligence, you can greatly increase your chances of finding an advisor who is a true partner in your success.

Remember, the ideal advisor is someone who is highly qualified, experienced, and transparent about their compensation and investment philosophy. They should communicate regularly and clearly, take a comprehensive approach to measuring success, and have robust plans in place to ensure continuity of service.

Don't be afraid to take your time and interview multiple candidates before making a decision. And trust your instincts – if something doesn't feel right about an advisor, it's probably best to keep looking.

With the right investment advisor by your side, you can pursue your financial goals with greater clarity, confidence, and peace of mind. So start asking these 7 crucial questions today, and take control of your financial destiny!

Written by

Mitch McClean

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